Reallax
Manifesto 2024 – A Celebration of Music, Culture, and Art
From
Collective Project
Sectors
Music Festival
Timeframe
1 Month
Services
Branding & Brand Identity
About
Manifesto is not just a music festival—it’s a celebration of culture, art, and creativity. With its roots deep in Toronto’s vibrant heart, it has become a beacon for artistic expression, attracting global audiences and artists alike.
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Approach
We began by immersing ourselves in the spirit of the festival, drawing inspiration from the lively streets of Toronto and the diverse range of creative expressions that Manifesto promotes. The visual identity needed to reflect this vibrant, energetic atmosphere while celebrating the richness of different artistic disciplines. The color palette was inspired by the boldness of street art and the depth of cultural heritage, while the typography and imagery were designed to evoke a sense of movement and connection.
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The Challange
The challenge we faced was to create an identity that reflects Manifesto’s essence as more than just a festival. It is a movement, a platform for emerging talent, and a catalyst for change. The goal was to design an experience that would capture the energy of music, the vibrancy of visual art, and the unity of culture in a way that feels dynamic and inclusive. The design had to convey the spirit of celebration, diversity, and innovation while being versatile enough to work across multiple platforms, from event posters to social media and merchandise.
The Solution
Manifesto 2024 was more than just a festival—it was a movement, a global celebration of art, music, and culture. The visual identity we crafted with the Manifesto team not only captured the spirit of the event but also helped amplify its message of unity and creative expression. It allowed Manifesto to stand out in a crowded space while remaining true to its roots in community and diversity.
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The Result
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"Working with Hatypo Studio has elevated our projects to a whole new level. Their expertise in UX/UI design and branding is unparalleled. They have a unique ability to bring a brand's vision to life, creating intuitive and aesthetically pleasing designs that resonate with our audience. Their dedication and attention to detail have made every collaboration a success."
Hugo Cortez
Founder Blomer
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